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“Typical liberal moron”

January 10, 2017 — leslie dean brown

So just today, someone once again called us ‘liberals’ morons. Again.

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First of all, I’d like to point out to Americans that in Australia, the liberal party is actually the conservative party. The labor party is the one that swings to the left. So get your facts straight.

I hope you are one of those republicans and you are reading this. I really do. I’ve tried to spam this blog post with conservative keywords in the hope that more of you will find it and actually use a greater proportion of the right hand side of your brain.

Anyway, I think you’ll find that the majority (not all, but most) creative people ARE liberal.

So that means artists, musicians, writers, actors, 3D animators, graphic designers, industrial designers, fashion designers, interior designers, architects, art directors, creative directors, marketing and advertising gurus, chefs, comedians, photographers, hairdressers, dancers … you know… all the people who make life interesting. Not to mention many scientists, psychologists and health care workers as well.

What that means is, who do you actually go to when you do any of the following: read a book; watch movies (other than old westerns); listen to music (anthing but country music that is); buy nice clothes (including designer suits); buy furniture; go out to a restaurant; give birth to a child; watch a comedy; take a taxi; get a haircut; need a lawyer; need a psychologist; go out for a drink at a bar or pub; set foot in a nicely designed home; watch any kind of entertainment.

What music do you listen to when you feel like cheering up? Who do you go to when you want to sell more widgets? Who do you go to when you want advice on branding or corporate identity? How about you stop calling people “liberal morons” eh? Do you not know how to compose an entire sentence without insulting someone? Because it’s becoming tiresome. Really. If anyone has made the Divided States of America, it is you.

I hate to say this, but without liberal people, your society would look a lot like the USSR. You know: communist! Not that there’s anything wrong with that either. It’s just… a bit too depressing by all accounts. [Read more…]

Dance to the tension of a world on edge

December 31, 2016 — leslie dean brown

Have you ever noticed that we humans are becoming ever more stressed?

We live in a world where the tiniest provocative remark can result in the most horrific retaliatory acts of violence imaginable. Look the wrong way, say or do the wrong thing and you could be the next target. Why is that so?

But many of us still don’t know why. “He must be crazy”, they’ll say. Why are people so stressed? Many people still can’t answer this.

Sometimes it is said that society itself is decaying, but no one knows why. I know that even when I studied science, I could never figure it out. I could never seem to connect the dots.

And then one day while I was travelling in Tonga, I came across this book with an intruiging title called “future shock”. I read it in about two or three days. It completely altered my world view.

[Read more…]

What is the amount of carbon dioxide gas generated by all the cars in the world today?

December 20, 2016 — leslie dean brown

I previously wrote an article which contained a simple calculation to estimate the amount of CO2 emitted by 1 litre of petrol. And it was a fairly popular blog post. From there it was easy to estimate the amount of CO2 produced by driving on one full tank of petrol.

When one litre of petrol is burned, 2.28kg of CO2 are produced, equivalent to 1268 litres of of CO2 gas!! Every single 50 litre tank full of petrol will produce over 63,400 litres of CO2 gas (63.4 m3), or a volume of pure CO2 gas equivalent to an imaginary cube with sides 4 metres long.

Now I’m going to calculate how much CO2 is produced by the fleet of 500-600 million cars worldwide using just one full tank of petrol and compare that figure with the total volume of the Earth’s atmosphere.

600,000,000 x 63,400 = 38,000,000,000,000 litres.

38 trillion litres on just one tank of petrol.

What’s the average annual petrol consumption? Average distance driven per year? Easier to get the stats from elsewhere at this point, more reliable:

Cars – together with power stations- are the main producers of CO2. Today 500 million cars world-wide emit four billion tonnes of CO2 into the atmosphere – around 20 per cent of the total quantity produced by mankind. And the number of cars on the road is growing rapidly – currently twice as fast as the world’s population. Forecasts assume that this number will reach 2 billion world-wide by the year 2030. This will mean that petrol consumption will grow to an estimated 1.3 billion tonnes by 2030. CO2 emissions from traffic would then increase to more than 7.5 billion tonnes. Source: greenpeace

I’m an ex-scientist. And scientists deal with numbers. It is our job to try and explain very large numbers to people.

I think we’re all very used to hearing the words ‘thousands’, ‘millions’, ‘billions’ and even ‘trillions’.

And we’re not used to measuring the weight of gases. We’re used to seeing their volume. Aren’t we?

So. If that happens, if CO2 emissions from traffic increase to 7.5 billion tonnes per annum, why, do you know how many litres that is?

I’ll tell you how many litres of CO2 that is. It’s 3.82 quadrillion, that’s how many litres of CO2 that is. Per year.

Now, I’m willing to bet that you don’t even know how big one quadrillion is, let alone 3.82 of them. It’s “fucken huge”, that’s how big it is. Just how much bigger is one quadrillion than one billion?

Let’s imagine there were 3.82 quadrillion people scattered throughout the universe… and that there are 7.5 billion people on each planet1, there would have to be 509 million planets in existence to total 3.82 quadrillion people.

That’s how much CO2 gas cars pump into one of our Earth’s atmospheres every single year.
3.82 quadrillion litres of CO2.

Synthetic orange.

December 15, 2016 — leslie dean brown

Suppose we could obtain two different types of oranges:

  1. Firstly, we can synthesise and assimilate the following chemical compounds:

    limonene, myrcene, valencene, linalool, octanal, decanal, ethyl butyrate, α-ionone, citronellal, and α-sinensal, E-2-octenal, 1-octen-3-ol, Z-4-decenal, E, E-2,4-nonadienal, guaiacol, γ-octalactone, and m-cresol, O-glycosylated flavones, flavonols, phenolic acids, ethyl acetate, 6-C-β-glucosyldiosmin, 6,8-di-C-glucopyranosylapigenin, 6,8-di-C-β-glucosyldiosmin, 2-oxo-L-threo-hexono-1,4- lactone-2,3-enediol, beta carotene, 2-hydroxypropane-1,2,3-tricarboxylic acid and heteropolysaccharide.

    This is my version of an artificial orange, a “chemical cocktail” by the way.

  2. Secondly, we can grow a tree, harvest the fruit, peel the skin and simply eat the orange.

Do you think that these are essentially the same thing? I think that’s a very good question to ask. Do both sources of food essentially provide the same nutrients?

Because I think that although we can synthesise many many complex molecules such as these, we can’t actually ‘manufacture’ a wholly artificial fruit that is identical in every way to a naturally grown one. Can we?

And even though it takes an enormous effort to characterise these natural chemical compounds and synthesise them, and nature does it for free with soil, sunlight, air and water, we still try. Without a plant seed, or a tissue culture sample, or a DNA strand, there is no way we’ll be able to do it either.

What’s my point? Well, without any prior knowledge on the subject of the human digestion process, I’ll make an assumption that the structure of food is needed to aid in both the chemical breakdown of the food and the timely extraction of its nutrients. I’ll bet that introducing the same mixture of concentrated liquid chemicals simultaneously into your gut won’t do your stomach lining any good. Time has shown us that there is always a price to play for taking shortcuts, especially with concentrated synthetic chemicals. Indeed, cancer is now one of the greatest of all threats to our biology – in fact it is now common for people to suffer bowel cancer due to the lack of fibre in their diet.

You might say that my two versions of an ‘orange’ are both essentially the same thing. Certainly while the same constituents may be present in the artificial chemical cocktail, the microstructure of theis “artificial fruit” is completely absent.

But aside from that, who actually wants to eat synthetic food? Do we not have time anymore to simply peel an orange? Or is there something else going on? Something deep, dark and insidious? It is my belief that without even realising it, we’re creating an artificial world for ourselves, with almost no control or direction. As technology invades more and more of our lives it erodes the natural; every part, everything from our food to our transport and even our entertainment are now designed by other people. We seek to study everything and replicate it, including life itself. Why?

What am I saying here? Well, I am just saying that all things considered, I think the natural food sources will always be the healthier than the synthetic alternatives.

Adani rebrand

December 14, 2016 — leslie dean brown

Knowing what I know, I’m sodded if I’m going to sit back and make it easy for Adani.

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Get your new adanï re-branded merchandise from my online store! Hurry! Before they send me one of those nasty “cease and desist” letters.

Well, technically they can’t do anything unless they register the word “adanï” as a new trademark. That extra dot above the letter i makes all the difference you know. It’s a completely different word now. It looks different. It sounds different. It means a completely different thing.

Note that the original adani ‘logo’ is actually a ‘wordmark’, i.e. based on a typeface. The typeface is Rubrik medium by the way, designed by Miles Newlyn. And simply put, adani does not own the sole rights to use that typeface. Anyone can use it. Anyone can use it with -30% tracking to get a very similar character spacing too…

Oh well. I guess that’s what happens when you’re a billion-dollar company and you cheapen out on typeface design. I think Mr. Gautam Adani is just going to have to suck it up…

Spread the word and support the real Adanï and their massive new coal mine!

That’s right, Adani is trying to greenwash everyone on the planet by claiming that they care about the environment.

Except that they’re already planning on building one of the world’s largest coal mines within a few hundred kilometres of the Great Barrier Reef in early in 2017.

http://www.thepetitionsite.com/en-gb/621/009/566/urgent-stop-the-construction-of-worlds-largest-new-coal-mine./

So maybe they’re not so nice after all?

Adani seems to be missing a tagline. Let’s help them out with some new branding!

#reefnotcoal

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