Vida Enigmática

"Who speaks for Earth?"

Who speaks for Earth?

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Why do you buy?

April 20, 2016 — leslie dean brown

Just a few decades ago, the reason we gave to buy something new was because our product simply broke and it could no longer be repaired. So we had to replace it. Fast forward to today, and we find that many products are no longer repairable because to do so is deemed ‘uneconomical’. These days, the art of repair seems to be all but completely forgotten.

Not too long ago, when we needed to replace something, sometimes we could even replace it with an identical model. How many times does that happen today? Never. Why? Because even if we wanted to, a product’s life cycle is so short that it is no longer possible to buy the exact same item even only 1 or 2 short years later.

Nowadays we have to buy a completely new replacement product. We have no choice. We can’t buy the same item even if we wanted to! We’re increasingly forced to live in a more ‘disposable’ world!

But what about our environment? Redesigns require more design time, new moulds and new machinery. Redesigns require new instructions, new packaging.

I am going to argue here and elsewhere that all product cycles which are shorter than necessary are sheer environmental folly. I am going to argue that product cycles need to be much longer, that the products themselves should be user-serviceable wherever possible and that replacement parts should be freely available (and for a very reasonable cost).

I think product designers have a special ethical obligation to design for the long-term not the short term. Just because you can create something new doesn’t mean that it is any good. I believe that a great design will stand the test of time. I believe that customers will return to reliable, trustworthy brands –even decades later– provided that their products have been shown to endure.

And I think consumers have an equally special ethical obligation to keep things for as long as possible. Not only is this much better for the environment, but I think we’d actually be happier for it because we’d get more satisfaction buying things that we actually need, when we need to. I almost never throw something out because I get bored with it. I always try to find a new home for my old products. I’m hoping that you will too.

You might complain that the cost of a new replacement battery or charger or whatever hardly makes it worth your while. “…for only 15 dollars more I can get a brand new XYZ…”, I hear you say. The reason for that is partially because of supply and demand. If more people bought just the replacement parts instead of the whole darn new thing, the cost of the replacement bits would surely plummet, due to the economies of scale.

Proof that Tripadvisor does not take whaling seriously

April 15, 2016 — leslie dean brown

I have started a new petition against Tripadvisor to demand that they stop supporting restauarnts that serve whale meat.

As some of you know, I recently started a petition to put some pressure on 3 Frakkar restaurant in Iceland. To cut a long story short, 25,000 people signed the petition ask 3 Frakkar restaurant to stop serving whale meat. What happened next? Over twenty people left reviews on their tripadvisor page. ALL of those reviews were promptly deleted by Tripadvisor staff members. When questioned about that move, here is Tripadvisor’s response:

Dear Dr Brown,

We understand you reached out to a colleague of ours requesting information about why a number of reviews for a restaurant in Reykjavik were rejected.

We wanted to provide an explanation as to why our team made this decision. [Read more…]

This is Pluto speaking here.

April 10, 2016 — leslie dean brown

>sign the petition to reinstate Pluto‘s full planet status<
Illustration by Leslie Dean Brown
Illustration by Leslie Dean Brown

Hello.

This is Pluto speaking here.

Look, I wasn’t very happy when some scientists took away my “full planetary” status in 2006 without even consulting me directly. And I’m not alone.

I’ve been thinking about it – and this whole ‘dwarf’ designation has never really sat well with me ever since. And my moon Charon is not to thrilled about it either… because that would make her the moon of a dwarf planet, aka a “dwarf moon”.

Especially when you say that I’m a dwarf planet, and then go on to say “which is not really a planet”. Imagine how Jupiter would react if you said: “Jupiter is a gas giant planet… which is not really a planet!” !!

And then you gave me a number. What do you call it? “Minor planet designation”. Wait a second. Let me look that up. Let’s see here, what have I got, I knew I had it somewhere… “134340”. That’s it. “134340”. That doesn’t sound very special to me. One minute I’m named after a God. And the next thing someone has placed this completely arbitrary bogus number IN FRONT OF my name. Not after it mind you. BEFORE! Like this: 134340 Pluto. One-three-four-three-four-zero-pluto. To a planet, this is invective! [Read more…]

“There are no accidents”

April 5, 2016 — leslie dean brown

We assume that true “randomness” exists. But is there really such a thing as a purely random event or thing?

I think we only use the word random to describe things that we can’t fully explain. I think that the events which first appear to be random are actually be very structured and organised. It’s easier to say “it’s entirely random” than to explain the myriad of intricacies of any particular system…

Picture several hundred people moving at a train station or crossing a busy intersection. At first glance it looks purely random. But there is really nothing random about it. Each of the people has a distinct set of reasons for being there. Maybe some of them are going to work, or coming home from night shift or meeting a friend for a coffee. They are doing what people do: shopping, socialising, travelling, working, playing, walking, seeing, doing and a multitude of other things that other people do to make themselves feel happy. None of that is random.

“There are no accidents” — Master Oogway

[Read more…]

What is the environmental cost of consumerism?

April 1, 2016 — leslie dean brown

“We’re very very disconnected from what we consume. So because of the widening degrees of separation between the consumer and the consumed we no longer have any real appreciation for the embodied energy, the embodied destruction, the embodied suffering that goes in to every stage of the supply chain in the things we buy.” — Mark Boyle

I‘m sure that most consumers don’t care less what chemical elements are used in the manufacture of all the products that they buy. I’m talking about all the elements and compounds required to make all of these products function like they do. But consumers should care. We should care about what products are made of, what they are made from.

But with things like consumer electronic devices, customers simply don’t think about their ‘ingredients’ much. I think the problem with this world today is that consumers don’t question the true origin of synthetic materials, let alone how they are extracted and processed.

I think people really need to wake up and ask where their materials are coming from, learn about all the many processing steps each material requires (extraction, refinement, manufacturing, production) and also ask what happens to all these materials at the end of the product’s life. In many cases, even with recycling of plastic/paper/metal, the majority of materials on the periodic table aren’t being recycled and are ending up in landfill (and/or the ocean).

I think each product sold should have an ‘ingredients’ label showing exactly what materials are in it. That way, people could [eventually] reference which materials have the highest ecological impact…

The obvious exception is of course food. Wherever food is concerned, then consumers quite rightly want to know what they are consuming. We want to know all the food ingredients. We want to know what we put into our bodies.

[Read more…]

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