[it’s not actually me who said that]
Design wise, there is nothing actually ‘wrong’ with this advertisement. I’m liking/sharing this post, because designers & creatives need to see how some of their ads are being perceived out there in the real world. There’s nothing actually ‘wrong’ with the design. It’s the content that is the problem.
What I would like to see is creatives grow some balls for once, stand up and say to these companies:
“you know, it’s getting harder for us to be able to sell these fossil fuel vehicles”.
People just don’t want them. Pretty soon, graphic design alone will not be enough.
“The veneration of crap.” — Cathal Rabbitte
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